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New-Product Forecasting Research with Focus on Diffusion Modeling

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Marvin Cetron


Home Page:

http://www.barberusa.com/

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Most Recent NPF Publication: 1968
First NPF Publication: 1968
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NPF Publication Count: 1.00
Adjusted Count: 0.50
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NPF Publications:

Cetron, Marvin, Thomas Monahan. 1968. An evaluation and appraisal of various approaches to technological forecasting. In Technology Forecasting for Industry and Government. James Bright (Ed.) Prentice Hall: New Jersey.

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NPF Subjects:

diffusion models -- perspective, tutorial, comparison and review

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Empirical Cases: None



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