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New-Product Forecasting Research with Focus on Diffusion Modeling

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S. P. Douglas

Home Page: No homepage found
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Most Recent NPF Publication: 1983
First NPF Publication: 1983
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NPF Publication Count: 1.00
Adjusted Count: 0.50
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NPF Publications:

Douglas, S. P., C. S. Craig. 1983. International marketing research. PH/AMA series in marketing. Englewood Cliffs, N.J.: Prentice-Hall.
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NPF Subjects:

exclude?
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Empirical Cases: Empirical cases not yet indexed

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