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Ho, Teck Hua, Sergei Savin, Christian Terwiesch. 2002. Managing demand and sales dynamics in new product diffusion under supply constraint. Management Science 48 (2) 187–206.
Cohen, Morris A., Teck Hua Ho, Hirofumi Matsuo. 2000. Operations planning in the presence of innovation diffusion dynamics. ” In New-Product Diffusion Models, ed. V. Mahajan, E. Muller, and Y. Wind. Boston: Kluwer Academic.
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