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New-Product Forecasting Research with Focus on Diffusion Modeling

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William J. Infosino

Home Page: No homepage found
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Most Recent NPF Publication: 1986
First NPF Publication: 1986
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NPF Publication Count: 1.00
Adjusted Count: 1.00
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NPF Publications:

Infosino, William J. 1986. Forecasting new product sales from likelihood of purchase ratings. Marketing Science 5 (4) 372–390.
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NPF Subjects:

purchase intentions
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Empirical Cases: Empirical cases not yet indexed

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