Duk Bin Jun
| Home Page: |
http://business.kaist.ac.kr/ |
| ___________ |
| Most Recent NPF Publication: |
2002 |
| First NPF Publication: |
1996 |
| ___________ |
| NPF Publication Count: |
3.00 |
| Adjusted Count: |
1.20 |
| ___________ |
| NPF Publications: |
Jun, Duk Bin, S. K. Kim, Y. S. Park, M. H. Park, A. R. Wilson. 2002. Forecasting telecommunication service subscribers in substitutive and competitive environments. International Journal of Forecasting 18 561–581. |
|
Jun, Duk Bin, Y. S. Park. 1999. A choice based diffusion model for multiple generations of products. Technological Forecasting and Social Change 61 45–58. |
|
Joo, Young J., Duk Bin Jun. 1996. Growth-cycle decomposition diffusion model. Marketing Letters 7, 3 207-214. |
| ___________ |
| NPF Subjects: |
advertising |
|
choice models |
|
decomposition |
|
multiproduct, intercategory, generational and contingent diffusion and substitution |
|
price |
| ___________ |
| Empirical Cases: |
IBM Mainframes | USA Annual Systems in Use | Mahajan Muller 1996 |
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