Home
Login
Register

Web Bass Model Forecaster

New Excel Version Coming Soon

Explore Bass Model Equations - Open Source Excel

The Bass Model New-Product Forecasting Research Database Professor Frank M. Bass Bass Doctoral Tree About Bass's Basement

Next Author

New-Product Forecasting Research with Focus on Diffusion Modeling

Chronological Index

New-Product Forecasting Research Empirical-Cases Indices

Cases by Product Category

Cases by Data Source

Generational Product Cases

©2008
Bass's Basement
Research Institute

Wendy Moe

Home Page:	http://www.smith.umd.edu/
___________
Most Recent NPF Publication:	2008
First NPF Publication:	2002
___________
NPF Publication Count:	2.00
Adjusted Count:	1.00
___________
NPF Publications:	Tseng, Peggy, Wendy Moe. 2008. Spatial and temporal effects of a performance schedule on event ticket sales. Conference Presentation, 2008 INFORMS Marketing Science Conference.
	Moe, Wendy, Peter S. Fader. 2002. Using advanced purchase orders to forecast new product sales. Marketing Science 21 347–364.
___________
NPF Subjects:	entertainment industry
	hierarchical Bayes model
	purchase intentions
___________
Empirical Cases:	Empirical cases not yet indexed

Ask or answer a question, provide enlightenment or start a discussion. To Note anonymously, select your Handle from the dropdown on the right.

Home > NPF > A > A 445