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New-Product Forecasting Research with Focus on Diffusion Modeling

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Marvin Sirbu

Home Page:

http://www.andrew.cmu.edu/
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Most Recent NPF Publication: 1997
First NPF Publication: 1997
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NPF Publication Count: 1.00
Adjusted Count: 0.25
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NPF Publications:

Xie, Jinhong, Michael Song, Marvin Sirbu, Qiong Wang. 1997. Kalman filter estimation of new product diffusion models. Journal of Marketing Research 34 378–393.
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NPF Subjects:

estimation
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Empirical Cases: Empirical cases not yet indexed

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