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New-Product Forecasting Research with Focus on Diffusion Modeling

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Bass's Basement
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Douglas Tigert

Home Page: No homepage found
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Most Recent NPF Publication: 1981
First NPF Publication: 1981
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NPF Publication Count: 1.00
Adjusted Count: 0.50
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NPF Publications:

Tigert, Douglas, Behrooz Farivar. 1981. The Bass new product growth model: a sensitivity analysis for a high technology product. Journal of Marketing 45 (Fall) 81-90.
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NPF Subjects:

Bass model
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Empirical Cases: Empirical cases not yet indexed

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