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New-Product Forecasting Research with Focus on Diffusion Modeling

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Youngsang Cho

Home Page: No homepage found
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Most Recent NPF Publication: 2006
First NPF Publication: 2006
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NPF Publication Count: 1.00
Adjusted Count: 0.25
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NPF Publications:

Lee, Jongsu, Youngsang Cho, Jeong-Dong Lee, Chul-Yong Lee. 2006. Forecasting future demand for large-screen television sets using conjoint analysis with diffusion model. Technological Forecasting and Social Change 73 (4) 362-276.
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NPF Subjects:

conjoint analysis

television
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Empirical Cases: Empirical cases not yet indexed

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