Home
Login
Register

Next Author

alphabetically

New-Product Forecasting Research with Focus on Diffusion Modeling

Home

Author Index

Keyword Index

Chronological Index

Pub Type Index

New-Product Forecasting Research Empirical-Cases Indices

Cases by Product Category

Cases by Data Source

Generational Product Cases


©2008
Bass's Basement
Research Institute

Sitemap

 

 

Maria Kaya


Home Page:

http://www.bwl.uni-kiel.de/

___________
Most Recent NPF Publication: 2008
First NPF Publication: 2008
___________
NPF Publication Count: 2.00
Adjusted Count: 0.75
___________
NPF Publications:

Kaya, Maria, Sonke Albers, Dennis Proppe, Paul R. Steffens. 2008. Replacing household durables: does consumer innovativeness matter? Conference Presentation, 2008 INFORMS Marketing Science Conference.

Steffens, Paul R., Maria Kaya. 2008. Revisiting the product life cycle concept: lessons from diffusion research. Conference Presentation, 2008 INFORMS Marketing Science Conference.

___________
Subjects:not yet indexed
___________
Empirical Cases: Empirical cases not yet indexed



Ask or answer a question, provide enlightenment or start a discussion. To Note anonymously, select your Handle from the dropdown on the right.

Add a Note