Venkatesh Shankar
| Home Page: |
http://www.venkyshankar.com/ |
| ___________ |
| Most Recent NPF Publication: |
2008 |
| First NPF Publication: |
2001 |
| ___________ |
| NPF Publication Count: |
3.00 |
| Adjusted Count: |
1.17 |
| ___________ |
| NPF Publications: |
Meyer, Jeff, Leonard L. Berry, Venkatesh Shankar. 2008. Pricing strategies for hybrid innovations. Conference Presentation, 2008 INFORMS Marketing Science Conference. |
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Song, Reo, Sanjay Jain, Venkatesh Shankar. 2008. Timing of new products introduction into foreign markets: an empirical analysis of Hollywood movies. Conference Presentation, 2008 INFORMS Marketing Science Conference. |
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Shankar, Venkatesh, Barry L. Bayus. 2001. Network effects and competition: an empirical analysis of the home video game industry. Strategic Management Journal 24(4) 375–389. |
| ___________ |
| NPF Subjects: |
competition, alliances, firm entry and product launch timing |
|
lock in |
|
network effects |
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Empirical Cases: |
Empirical cases not yet indexed |
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