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New-Product Forecasting Research with Focus on Diffusion Modeling

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S. A. Lippman

Home Page:

http://personal.anderson.ucla.edu/
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Most Recent NPF Publication: 1981
First NPF Publication: 1981
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NPF Publication Count: 1.00
Adjusted Count: 0.50
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NPF Publications:

Balcer, Y., S. A. Lippman. 1981. Adoption of improved technology. Working Paper. Los Angeles: Western Management Science Institute, University of California.
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NPF Subjects:

multiproduct, intercategory, generational and contingent diffusion and substitution
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Empirical Cases: Empirical cases not yet indexed

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