Calculators, Handheld 1972-1987 USA Unit Sales and Penetration - Statistical Abstract of the United States

Case Used by:	Takada, Hirokazu, Dipak C. Jain. 1991. Cross-national analysis of diffusion of consumer durable goods in Pacific Rim countries. Journal of Marketing 55 48–54.
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DID:	5
Case Name:	Calculators, Handheld 1972-1987 USA Unit Sales and Penetration - Statistical Abstract of the United States
Product:	Calculators, Handheld
Model:	Bass Model
Region:	USA
Data Source:	Statistical Abstract of the United States
Source Web:	fill in
Measure:	Unit Sales
Measure:	Penetration
Interval:	Annual
Period:	1972-1987
Introduction:	Unspecified

Year	Unit Sales	Household Penetration
1972		0.089
1973		0.262
1974		0.467
1975	18350000	0.676
1976		0.83
1977	22089000	0.927
1978	23341000	0.984
1979	25380000	0.999
1980	26502000
1981	28260000
1982	29030000
1983	30895000
1984	31400000
1985	33166000
1986	31318000
1987	33827000

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