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Bass, Frank M., Dipak C. Jain, Trichy V. Krishnan. 2000. Modeling the marketing influence in new product diffusion. In New-Product Diffusion Models. V. Mahajan, E. Muller, & Y. Wind (Eds.) London: Kluwer Academic Publishers.
Krishnan, Trichy V., Frank M. Bass, Dipak C. Jain. 1999. Optimal pricing strategy for new products. Management Science 45 (12) 1650–1663.
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