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by William H. Redmond

New-Product Forecasting Research with Focus on Diffusion Modeling

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Product disadoption: quitting smoking as a diffusion process

Authors:

William H. Redmond
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Year:1996
Paper in Journal: Journal of Public Policy and Marketing
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NPF Subjects:

disadoption
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Empirical Case: None
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Link to Pub: Redmond, William H. 1996. Product disadoption: quitting smoking as a diffusion process. Journal of Public Policy and Marketing 15.1 87-97.
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