Schmittlein Mahajan 1982 - Maximum likelihood

Authors:	David C. Schmittlein
	Vijay Mahajan
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Year:	1982
Paper in Journal:	Marketing Science
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NPF Subjects:	estimation
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Empirical Cases:	Air Conditioners, Room \| USA Annual Unit Sales \| Statistical Abstract of the United States
	Clothes Dryers \| USA Annual Unit Sales \| Statistical Abstract of the United States
	Dishwashers \| USA Annual Unit Sales \| Statistical Abstract of the United States
	Televisions, Color \| USA Annual Unit Sales \| Statistical Abstract of the United States
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Link to Pub:	Schmittlein, David C., Vijay Mahajan. 1982. Maximum likelihood estimation for an innovation diffusion model of new product acceptance. Marketing Science 1 (1) 57–78.
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