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by Nazrul I. Shaikh

by Arvind Rangaswamy

by Anant Balakrishnan

New-Product Forecasting Research with Focus on Diffusion Modeling

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Modeling the diffusion of innovations using small-world networks

Authors:

Nazrul I. Shaikh

Arvind Rangaswamy

Anant Balakrishnan
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Year:2006
Working Paper:
___________
NPF Subjects:

word of mouth, social contagion and social networks
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Empirical Cases: Empirical cases not yet indexed
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Link to Pub:

Shaikh, Nazrul I., Arvind Rangaswamy, Anant Balakrishnan. 2006. Modeling the diffusion of innovations using small-world networks. Working Paper. Penn State University.
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