Authors:	Christophe Van den Bulte
	Gary L. Lilien
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Year:	2001
Paper in Journal:	American Journal of Sociology
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NPF Subjects:	word of mouth, social contagion and social networks
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Empirical Cases:	Tetracycline \| Four Illinois Cities Monthly Adopters by Physicians \| Technical Report no. TR3, The Medical Innovation Network Data. Columbia University's Center for the Social Sciences.
	None
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Link to Pub:	Van den Bulte, Christophe, Gary L. Lilien. 2001. Medical innovation revisited: social contagion versus marketing effort. American Journal of Sociology 106 (March) 1409–1435.
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