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by Yvonne M. Van Everdingen

by Wouter B. Aghina

by Dennis Fok

New-Product Forecasting Research with Focus on Diffusion Modeling

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Forecasting cross-population innovation diffusion: a Bayesian approach

Authors:

Yvonne M. Van Everdingen

Wouter B. Aghina

Dennis Fok
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Year:2005
Paper in Journal: International Journal of Research in Marketing
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NPF Subjects:

Bayesian

multinational

multinational diffusion
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Empirical Cases: Empirical cases not yet indexed
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Link to Pub:

Van Everdingen, Yvonne M., Wouter B. Aghina, Dennis Fok. 2005. Forecasting cross-population innovation diffusion: a Bayesian approach. International Journal of Research in Marketing 22 (3) 293-308.
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