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by Yoram Wind

by Vijay Mahajan

by Richard N. Cardozo

New-Product Forecasting Research with Focus on Diffusion Modeling

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New-Product forecasting: models and applications


Authors:

Yoram Wind

Vijay Mahajan

Richard N. Cardozo

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Year:1984
Book of Papers:
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NPF Subjects:

diffusion models -- perspective, tutorial, comparison and review

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Empirical Cases: Empirical cases not yet indexed
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Link to Pub:

Wind, Yoram, Vijay Mahajan, Richard N. Cardozo. 1984. New-Product forecasting: models and applications. Lexington Books.

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