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by Marvin Cetron

by Thomas Monahan

New-Product Forecasting Research with Focus on Diffusion Modeling

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An evaluation and appraisal of various approaches to technological forecasting

Authors:

Marvin Cetron

Thomas Monahan
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Year:1968
Paper in Book: 1823
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NPF Subjects:

diffusion models -- perspective, tutorial, comparison and review
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Empirical Case: None
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Link to Pub:

Cetron, Marvin, Thomas Monahan. 1968. An evaluation and appraisal of various approaches to technological forecasting. In Technology Forecasting for Industry and Government. James Bright (Ed.) Prentice Hall: New Jersey.
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