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The Bass Model New-Product Forecasting Research Database Professor Frank M. Bass Bass Doctoral Tree About Bass's Basement

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by Jehoshua Eliashberg

New-Product Forecasting Research with Focus on Diffusion Modeling

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From story line to box office: a new approach for green-lighting movie scripts

Authors:	Jehoshua Eliashberg
	Sam K. Hui
	John Zhang
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Year:	2007
Paper in Journal:	Management Science
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NPF Subjects:	motion pictures
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Empirical Cases:	Empirical cases not yet indexed
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Link to Pub:	Eliashberg, Jehoshua, Sam K. Hui, John Zhang. 2007. From story line to box office: a new approach for green-lighting movie scripts. Management Science 53, 6 881-893.
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