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by Pilsik Choi

by Jooseop Lim

New-Product Forecasting Research with Focus on Diffusion Modeling

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Competition between a multichannel retailer and an online retailer in the DVD rental market

Authors:

Pilsik Choi

Jooseop Lim
___________
Year:2008
Conference Presentation: 2008 INFORMS Marketing Science Conference
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Form:
___________
Subjects:

not yet indexed
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Empirical Case:

Unknown: publication not available at this time
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Link to Pub:

Choi, Pilsik, Jooseop Lim. 2008. Competition between a multichannel retailer and an online retailer in the DVD rental market. Conference Presentation.
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