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by Indroneil Ganguly

by Ivan Eastin

by Douglas L. MacLachlan

New-Product Forecasting Research with Focus on Diffusion Modeling

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New product repeat purchase diffusion model for forest products


Authors:

Indroneil Ganguly

Ivan Eastin

Douglas L. MacLachlan

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Year:2006
Conference Presentation:
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NPF Subjects:

repeat, replacement and multiple purchases

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Empirical Cases: Empirical cases not yet indexed
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Link to Pub: Ganguly, Indroneil, Ivan Eastin, Douglas L. MacLachlan. 2006. New product repeat purchase diffusion model for forest products. ” Conference Presentation. Forest Products Society, 60th International Convention , June 25-28, Newport Beach, CA.
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